70% of digital transformation.

95% of generative AI adoption.

——are failing.

※ Digital transformation: BCG survey (2020), Gartner survey (2024) / Generative AI: MIT NANDA survey (2025) Details

BCG "Flipping the Odds of Digital Transformation Success" (2020): 70% of digital transformations failed to meet goals.

Gartner "CIO and Technology Executive Survey" (2024, 3,186 CIOs worldwide): only 48% of digital initiatives fully achieved business outcome targets.

MIT Project NANDA "The GenAI Divide: State of AI in Business 2025" (2025): no measurable P&L impact for 95% of enterprise generative AI pilots.

※ Definitions of "failure" differ across surveys. Please refer to each original source for details.

This "failure" doesn't mean major incidents.
Adopted, yet never used.
Used, but not delivering results.
That is what we call failure.

"Let's promote adoption because it's not being used"—if that activity has become necessary, the answer is already clear. Truly necessary tools get used without anyone waving a flag.

Being used isn't reassurance either. Whether results justify the cost—no one has verified, yet operations continue—failure while in use is harder to notice than failure while unused.

In either case, the mistake isn't the tool, but how it was introduced.

Is your company truly an exception?

Review can only begin by acknowledging the current reality. However, it's difficult to say that internally.
Those who decided on the implementation are the least able to say it.
That's why you need a third party with no vested interest.

Even at this stage, it's fine.

  • ・Implemented but not used. You don't know what the problem is either
  • ・Wanting to start but don't know where to begin
  • ・Feel something isn't right. That's all

It doesn't need to be organized. It's not uncommon for a strategy session alone to solve the problem.

We accompany you as a third party who knows both client and vendor sides. Founder Profile →

Our support does not stop at advisory. Once issues are identified, we can carry through development. See development support details

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