A New Success Model for AI Development? DeepSeek and Dynamic Capability

Published: 2025-01-28

This article explains how DeepSeek, under US semiconductor sanctions, evolved AI development with low cost and high efficiency, and the power of dynamic capability behind it.

A New Success Model for AI Development? DeepSeek and Dynamic Capability

US semiconductor sanctions becoming a catalyst for promoting corporate innovation—such is the interesting case of DeepSeek. This article explains how DeepSeek achieved low-cost, high-efficiency AI development from the perspective of dynamic capability behind it.


What is Dynamic Capability?

First, let’s briefly review what dynamic capability is. This concept refers to a company’s ability to adapt to environmental changes and create new value. Specifically, it includes the following three processes:

  1. The ability to recognize and adapt to environmental changes
    Example: Quickly catching market and technological changes and reconstructing strategy.

  2. The ability to redeploy resources and capabilities
    Example: Reviewing existing resources and optimizing them for new situations.

  3. The ability to drive sustainable innovation
    Example: Securing competitive advantage through new technology development and process improvement.


The “Environmental Change” of Sanctions Faced by DeepSeek

The US semiconductor sanctions faced by DeepSeek had a significant impact on business activities. For example:

  • Difficulty in procuring high-performance semiconductors
  • Concerns about rising development costs
  • Risk of declining competitiveness in the global competitive environment

These may appear as “headwinds” on the surface, but they became an opportunity for new growth for DeepSeek.


Achieving Low Cost and High Efficiency: Keys to Success

So how did DeepSeek turn this “crisis” into an “opportunity”? The following factors are believed to have supported their success.

1. Resource Optimization

DeepSeek turned constraints to their advantage by focusing on efficient resource utilization.

  • Utilizing Open Source Technology
    Adopting open source AI frameworks and general-purpose technologies as alternatives to expensive specialized hardware.
  • Developing Efficient Algorithms
    Designing lightweight AI algorithms that maximize computational resources.

2. Building a Unique Ecosystem

Reconstructing domestic and international supply chains to secure alternative sources of semiconductors. This achieved cost reduction and technological independence.

3. Promoting Innovation

As a result of seeking new solutions with flexible thinking, not bound by conventional methods triggered by sanctions, technological capabilities were further enhanced.


DeepSeek as a Success Example of Dynamic Capability

The case of DeepSeek proves the importance of dynamic capability. Specifically:

  • Rapid Adaptation to External Shocks
    Building new competitive advantages in response to the unfavorable environment of sanctions.
  • Resource Reuse
    Achieving cost reduction and efficiency by pursuing efficiency within constraints.
  • Sustainable Innovation
    Improving competitiveness from a long-term perspective.

Summary: The Possibility of Evolution Brought by Sanctions

DeepSeek’s success demonstrates the power of business strategy and innovation that turns headwinds into opportunities. This is not merely “adaptation” but the very essence of dynamic capability that achieves new growth as a company.

The fact that semiconductor sanctions, a constraint, ultimately became an opportunity to draw out new technological capabilities and efficiency is a lesson rich in implications for many companies.

“Crisis is an opportunity for change”
Isn’t DeepSeek’s case a demonstration of these words?